Led Conception & BuildING of Talent Calibrator app (Desktop & Mobile)
+ Identified the need for Salesforce Partners to Have a prescribed plan to build a diverse talent pipeline
+ Managed agency in wireframe development, UX Design, & App Building
+ Crafted UX Copy throughout app
+ Promoted APP through video production & on partner social channels
Led remote Production of App Promotional video
+ wrote script & constructed storyboard
+ Managed logistics for remote filming with partners
+ Worked with in-house creative team to direct editing & visuals
+ Promoted video on partner social channels
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